BSA Hire Purchase scheme, c1962.
Instead of being aimed at customers and potential customers for BSA motorcycles, this leaflet was actually distributed by Mercantile Credit on the approval of BSA Motor Cycles Ltd, to the latter's dealer network. In it, sales agents are introduced to the Hire Purchase facilities on offer by Mercantile Credit, in a bid to increase sales to customers who didn't want - or weren't able - to buy a new motorcycle for cash, but instead were opting to borrow the money instead and pay it back over time. Judging by the document reference code on its reverse side, this leaflet was issued to dealers in 1962.
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On its cover, an earnest chap in his best tweed jacket powers along astride a shiny, un-registered, BSA single (model anyone?).
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More items of paperwork relating to motoring, on two and four wheels, can be found in the Motoring Collectables section. Use of the site search (below) will bring up a number of original photographs of BSAs and other classic British motorcycles - this page for example has a number of b&w photos on it. Prices lists for the BSA Sunbeam scooter for 1961 and 1962 can be found on this page.
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